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Collaboration Marena shifts majority of production to reusable medical masks amid COVID-19 crisis

As the COVID-19 pandemic has gained momentum over the last few weeks, elective surgeries are grinding to a halt as hospitals take measures to free up both beds and clinical staff.
LYCRA®
Collaboration

Event Watch: Apparel made with LYCRA® fiber and technologies hits Colombiatex catwalk

The LYCRA Company kicked off 2020 with a high-profile presence at Colombiatex, the largest textile expo in Latin America.
LYCRA®
Event

Collaboration A Triumph in targeted fit : leading lingerie brand adopts LYCRA® FitSense™ technology for Spring/Summer Series

Triumph is using LYCRA® FitSense™ technology to bring lightweight, targeted support to its SS20 Summer Sheer collection.
LYCRA®
Collaboration

Event United by Indigo: Arvind and LYCRA® brand unveil Festive 2020 Denim Collection

Arvind and The LYCRA Company recently celebrated the launch of the “United by Indigo” collection of jeans – which fuses the authentic legacy of denim with today’s trends – for India’s 2020 Festive Season.
LYCRA®
Event

Event ISPO Munich attendees to get first look at latest LYCRA® brand innovations

The LYCRA Company is gearing up for a ground-breaking 2020 – a year that will include the launch of new fiber technologies for activewear, sportswear and athleisure apparel. Many of these innovations – including LYCRA® FitSense™ technology, LYCRA® MyFit™ fiber and LYCRA® EcoMade fiber – will take centre stage this month at ISPO Munich.
LYCRA®
Event

Fashion trend Why the legwear industry turns to the LYCRA Company for the latest looks and tech trends

For the last two decades, brands and retailers seeking a head start on the season’s leading legwear looks have turned to The LYCRA Company for insights and inspiration.
LYCRA®
Fashion trend

Press release The LYCRA Company marks first anniversary as new company

Shares highlights from first year as stand-alone subsidiary of the Ruyi Group
LYCRA®
Press release

Collaboration LYCRA® dualFX® technology balances stretch and comfort in NEXT maternity denim

Moms-to-be now have a stylish new choice in maternity jeans thanks to LYCRA® dualFX® technology. NEXT recently unveiled the line of super-soft stretch denim in select UK stores and online.
LYCRA®
Collaboration

Press release The LYCRA Company to exhibit newest LYCRA® brand innovations at ISPO Munich

The LYCRA Company, a global leader in developing innovative solutions for the apparel industry, will showcase the most ground-breaking line up of innovations at ISPO Munich in years. Attendees can learn about new LYCRA® FitSense™ technology, LYCRA® 962L fiber, LYCRA® EcoMade fiber and Planet Agenda, The LYCRA Company’s sustainability platform.
LYCRA®
Press release

Campaign Gildan Secret and Silks Influencers

For the past three years, Gildan and The LYCRA Company have collaborated on a co-branded social media campaign to promote Secret® and Silks® hosiery and tights made with an array of LYCRA® brand fibers– including LYCRA® XCEPTIONELLE™ technology and LYCRA® FUSION™  technology– for style, shape and comfort.
LYCRA®
Campaign

Customer spotlight Gildan’s Secret® & Silks® legwear success: collaborative innovation with The LYCRA Company

Gildan® is a leading manufacturer of everyday activewear, underwear, socks, hosiery and more. Two of Gildan’s top legwear brands, Secret® and Silks®, deliver style and comfort to fashion-forward women. We caught up with Claudia Jaroudi, director of merchandising in Canada for the Secret® and Silks® brands, to learn more about these complementary lines and how Gildan partners with The LYCRA Company to stay on the cutting edge of the ever-evolving category.
LYCRA®
Customer spotlight